MIT..

If there is any college that is at the forefront of technology development it would be MIT. They really know how to challenge their students to really push the limits of their thought and think up great new inventions. Here’s an awesome video that shows how advanced the college really is.

How Important is SEO to a Tech Business?

Search Engine Optimization is treated like a magic trick by most businesses. They don’t understand exactly how it works, or even what it is, but they’ve heard that it fixes everything, and they want an SEO wizard to come in and make them the toast of the Internet overnight.

SEO Is a Process, Not a Trick

That’s a problem, because SEO is not a trick. It’s a definable process that takes a great deal of work and expertise to deliver results, but it will deliver results. How important the results are to the success of your business is dependent on other factors.

Few managers understand fully that while SEO has important technical aspects, it is at its heart a marketing approach. Businessmen have always poorly understood the differences between sales and marketing, mostly because they overlap a great deal, and adding SEO to the mix can make the distinctions impenetrable. To understand how important SEO is to a business, you have to understand what it’s for.

Google Now Take the Place of a Trusted Friend

Try an experiment. Ask a trusted friend for the name of a plumber. They’ll probably be able to come up with the name of the last person they called when the toilet was clogged. Now ask them for another name. Perhaps they’ll remember the guy they called before the last one, but can’t quite remember the name in full. Now ask for another, and then another, and then another. Even someone with the worst plumbing problems in the world will run out of names pretty quick, and start searching for names, any names they can recall.

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Now ask yourself: Which one of these plumbers would you hire? The answer, always, is the first one your friend mentioned. That’s the way personal recommendations work, and that’s the way Google search ranking works. It’s human nature to assume that people at the top of a ranked list are better than the people listed below them. If you don’t understand this simple principle you’re never going to understand SEO. By optimizing the information you put on the Internet where search engines and customers are looking for it, you’re improving your reputation and visibility in the marketplace. That’s marketing.

SEO is a technical exercise to improve your marketing, so that you can attract potential customers so that you can begin to convert them into actual customers. To further prove that great SEO starts with a marketing strategy, let’s go back to your friend’s list of plumbers. What if you called them on the phone, and they said they were electricians? Would you still hire them to fix your toilet? I doubt it.

SEO Is a Howitzer. Learn to Aim It

That’s why you should consider SEO a cannon. It can get you big results, but only if you point it at the right target. Proper SEO strategy involves looking in the right place for the right people, or more precisely, being in the right place when the right people come looking for you. If you look at SEO as if it’s a one-size-fits-all smock that anyone can buy off the rack and wear, you can waste a lot of money and effort attracting the attention of people that aren’t really interested in what you have to offer, while you remain invisible to potential customers.

Real estate agents tout the importance of Location, Location, Location when they’re dealing with prospective buyers and sellers. The beauty of the Internet is that by using wise SEO strategies linked to sound marketing approaches, you can elbow your way into prime Internet real estate without spending a ton of money. While the playing field between huge companies and one-man shops isn’t exactly level, it’s much easier for small businesses to compete than by using competing advertising efforts that cost a lot and return results that aren’t always quantifiable. I know a Pittsburgh search engine optimization company that even innovated enough to make a post on Reddit for a company and increased there traffic by over 300%.

SEO Tells You If It Works

If you spend a million dollars on a television ad, you’re mostly unable to determine if it gave you a million dollars of benefit in return. That’s not the case with SEO efforts. Websites can collect reams of data about your visitors, and it’s easy and productive to match your SEO strategy with the metrics you have available in real time. SEO is an essential tool to make informed decisions about your marketing strategy and your ability to convert visitors into customers, and it’s the only one that gives you hard evidence of its return on investment. Ignore it at your peril.

10 SEO Tips For Your Website And Design

A website or blog that is search engine optimized has a greater chance of ranking high in major search engines, such as Google or Bing. Search engine optimization, or SEO, is structuring your website or blog in a way that provides for the maximum amount of visitors through high-quality original content, original photos, keyword phrases, etc. Here are 10 tips regarding SEO and web design. Check out the Timmermann Group for some even more information that can help you expand after you finish this article.

1. Make Sure Your Website’s Code Is Free From Errors

Some people create a website or blog DIY. If you go that route, you’ll need to make sure that your site’s code is free from errors. Your goal of gaining traffic and reaching high on search engines can be hampered if your site is not functioning properly. Start from scratch only if you understand how to build a website properly. Otherwise, go to a template or hire the services of a website designer and creator.

2. Meta Tags

One of the most important things you can have on your website are meta tags. These are hidden HTML tags that give information about your website, such as the website’s creator, the amount of time the website is updated, what the website is about and the keywords for the website.

Meta tags no longer play much importance when it comes to page ranking, but search engine robots use them to validate your website. Therefore, they are still an important tool.

3. Include A Site Map

One sure way of losing visitors is if your site does not include a site map. A site map allows visitors to navigate quickly through the sections of your site that most match their interests. Sites with the most visitors rank highest on search engines. Therefore, a site map contributes to that goal.

4. Website Title

Keywords are part of the main factors that contribute to ranking. The key, however, is to include keywords naturally. Stuffing them on a page does more harm to your ranking than good, especially with a site like Google who cracks down on keyword stuffing.

One natural way of incorporating keywords into your website is with the title. Spend a large amount of time coming up with a title that best represents your site, but that also includes a strong keyword phrase for your site. Research keywords with a keyword planner, such as provided by Google Adwords. Then, check and see if the title is available for your domain name.

Also, be sure to incorporate canonicalization for your website. Canonicalization is choosing the best URL whenever possible for home pages. In other words, you want to choose the best URL for your homepage out of all the URLs possible. Choose the one that will bring visitors exactly to the page you want. Then be sure to use that URL whenever you refer to your homepage. That helps Google know that this is the link you want to use for your homepage in every situation.

5. Include Header Tags

Header tags are another important function of SEO. They are used to distinguish various sections of your content and to aid with reader usability, and they should include the relevant keyword phrase. Google’s spiders will check header tags and the keywords used in the header tags to see if they match your content.

6. Include Keywords In Posts

One of the most important aspects of ranking is the keywords used in your posts. Be sure to include a keyword phrase in your post, at least two times, but don’t overdo it. Don’t keyword stuff. Google cracks down hard on keyword stuffing.

In addition, bolding the keyword phrases in your posts also helps with ranking. Again, however, don’t overdo it. If you have two or three keyword phrases in your post, only bold one of them.

7. Short And High-Quality Posts

What you place on your blog is important, particularly your blog posts. Make sure your content is unique and high-quality. Plagiarism is frowned upon and punished by search engines such as Google. You inhibit your chances of placing high on search engines with content that is copied.

Also, it’s important to keep your content short and to the point. Aim for no more than 1000 words. Internet readers have short attention spans. The majority of people want informative content, but they want it in short “sound bites.” If you include long blog posts on your blog, you run the risk of losing readers and website traffic.

8. Include Alt Attributes In Photos And Videos

One thing that makes a site come alive is photos. Before you post a photo, make sure you have the rights to it. Then, be sure to include relevant information in the alt attributes of the photo. Include a description of the photo, but be sure to include a relevant keyword phrase. If you have permission to use a photo that belongs to someone else, be sure to include that information, as well.

9. Install A Web Analytic

Although you’ve successfully included and continue to include keywords on your site and in its content, you never know how your site is doing unless you check its stats. The best way to do that is to install a web analytic, such as Google Analytics. This allows you to determine your traffic and where it is coming from. Individual blogs also have built in analytics for checking as well.

10. Correct 404 Errors

A 404 error is a “not found” error. When a Google bot finds a page with a broken link or a link that is not working, a 404 error will arise.

Correct these errors by fixing the broken link, removing it or redirecting it to the proper link. These errors happen to every site eventually. So check your site periodically for clean-up.

Try these 10 tips for SEO with your website or blog. If you have a site on the web, your goal is to reach relevant members of the public and to hit high on search engines. Proper search engine optimization and website design will get you there.

Does Dallas Have the Best Data Centers?

Dallas is one of the country’s biggest cities and has many different data centers to choose from when it comes to data centers as well as their locations. However since Texas in general is prone to many different forms of weather such as tornadoes and tropical storms, it is important to choose the data center that is right for you. While you have other options outside of the Dallas and even the state of Texas, some people make the decision to use a Dallas located data center, such as TierPoint Dallas data center (my favorite), for many different reasons. When doing this you should follow the double ‘C.E.S’ rule.

Checklist of Requirements

Create a list of requirements to decide what is important and best for your company, this can be achieved through the creation of a checklist to utilize while looking into prospective data centers. This list may include the location information like climate and ease of access, cooling abilities of the center, connectivity of available bandwidth, management and monitoring services, and security. There are other things that you should consider as well like cloud infrastructure, satisfaction of other customers, extra services, disaster recovery abilities, and office space. Each of these is extremely important as are many other things that you may require and you shouldn’t have to compromise these requirements with any data center.

Customization of Solutions

When you are working with a data center, you should be able to write your own documentation as to how things should be handled. This will allow you to have more control in customizing the solutions for your business. This documentation should include things like who to call when an incident occurs and the steps their staff needs to take to ensure the proper care of your data. You should also be able to choose the equipment used to store your data and the tools the staff will use to help monitor and manage the servers containing your information.

Evaluation of Experience

To evaluate the experience of other customers you can do some simple research online to find the Net Promoter Score of the data center you are interested in working with. This NPS should be kept up to date and current as it is industry standard to have customers rate their experience with tech companies on a regular basis. This includes data centers especially since they focus a lot of energy on customer satisfaction of their experience. You may even come across reviews written about the company, however you will only want to take into account anything that has been written about the company within the last year as the turn over for policy and procedures in data centers is very high.

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Staff Education

As the programs and monitoring procedures that you require for your information may be different from that of other companies, it should be your responsibility to provide the proper knowledge to the IT staff that will be handling your company’s information. This means that you should explain how you want things handled and the proper information on how to run the software you choose for monitoring. Some companies will as that you provide them with the documentation and provide their staff with a brief update as to who you are and what you want done with your data, however it will also speak volumes to the staff if you are involved in this process. The staff may have questions for you that the company’s representative didn’t ask pertaining to how your data is handled. While it is understandable that you are hiring the center to perform a job, the only way that you can ensure that the job is done to your expectations is to speak and educate the staff about your information and your choices in how it is handled.

Conclusion

While hiring a data center to host your data as well as properly manage and monitor your stuff can be a difficult and sometimes stressful task, once you have found your data center you won’t have to move your information again unless you want to. Dallas is a great place for data centers as they are built to withstand the most brutal of storms and are prepared to back up your data so if something happens it is still available if you need it and nothing is lost in a crisis.

Technological Innovations Behind the Modern Day Bungalow House Plan

The term bungalow describes a small home with a veranda (an open porch at the front of the house with a roof). Most bungalows are either single story or one and a half stories high and contain between one and four bedrooms. The convenience of a bungalow is perfect for those with impaired mobility since it is a small property to manage with most, if not all, of the living space on the ground level. Another benefit of bungalows is the fact that they are inexpensive. Being small makes a bungalow more cost efficient since they are easier and less expensive to heat than larger properties.

Plans For Building A Bungalow

When you are preparing to build a bungalow it is very important to make sure that you have a very clear idea on what you want before you have anyone else contribute to the plans. Start with the budget you have available, and then make a list of the most important factors you want to include; this list should include all the essentials and anything you are not willing to compromise on.

Start with the bungalow house plan for the inside of your bungalow rather than starting with how you want the outside to look. Use the plan for inside as your guide for the outside later. Make a list of the spaces you need to include in the building, and the sizes and dimensions of each. Once you have the list of the basic essentials, you can add any extras that you would like to include if time, space and budget allow.

Plan the position of the different spaces based on which rooms need to be near each other. You may, for example need a quiet room away from the main living areas, or you may want to make sure that the bathroom is next to the bedroom. Draw out a brief, rough sketch to give yourself an idea of what the positions will be like. This initial sketch does not need to be to scale, but you will want to give an indication of the basic ratios.

 

bungalow house plans

Once you have a rough idea from your initial sketch it is time to consider the sizes of the rooms. You will probably find that you need to adjust and compromise on the size of certain rooms and this will mean prioritizing. It is important to take into account the type and size of furniture that you will be placing in each individual room as well as the activities that will take place in the space.

In addition to balancing the different rooms you will also need to balance the two floor levels if you are including an upper level. Bear in mind that you can use the space inside the roof for extra rooms. When designing the rooms pay attention to the proportions of each room. Make sure that the width and length of rectangular rooms for example are well balanced so that the room does not feel too narrow and more like a passage than a room.

Once you have sketched out the various rooms to scale it is important to make sure that the movement between rooms is practical and easy. Check how your bungalow will fit together and whether the rooms are accessible in a functional and easy way. If this is not the case, make some adjustments to your sketches to accommodate this. Taking some time to make sure that not only are the rooms exactly as you want them, but that movement between the rooms is comfortable and practical will help you to make the best choices for the bungalow house plans that are perfect for you and your family.

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